And Disney Cruiseline - Craig explained in the opening of the latest Connecting with Walt that they first tried 3 different fonts for "DIS" - one Disneylandish, one Walt Disney Worldish, and one Disney Cruiselineish, but they found it only worked if they used lowercase letters and the didn't want to do that because the "DIS" actually is an acronym that stands for "Disney Information System"
In the end, we have to understand the main point of these podcasts is to encourage people to travel, and ideally, use
Dreams Unlimited to do so - and covering all things in the Orlando Area can help encourage travel to that area. Same reason they have a Universal focused show under the "DIS" banner as well