Mummy Ride

[ladybugz11]

Does anyone have any information on the new mummy ride. Is the one in California a walk through or a ride. What about the one in Orlando? Any idea when it will open? Thanks

 

[the Dark Marauder]

Both are going to be psychological thrill rides. Orlando's is slated to open in April 2004.

 

[robvia]

For the suits up high who may be reading this, the correct term is "fun ride".
Calling it a Thrill Ride will scare people away. Just ask the folks at Alton Towers. They rolled out an ad campaign saying Air was a thrill ride that would scare you to death, and guess what, everyone was too scared to ride it. The Mummy is a fun ride, that everyone can go on (if you make the height requirement), and you'll have a great time.

Also, if the marketing department is smart, they'll run ads for The Mummy Ride up north in Ohio and Pennsylvania, because this ride will basically kick off the coaster season. If they shoot some ride footage, and run that in a commercial in January, the people snowed in will plan a trip and come down in February/March.

Let IOA Central take pictures and do a story, that will generate even more buzz. The "keep it top secret" thing doesn't work anymore. Fans would be more interested to see construction updates. I mean, right now, noone knows when it will open, and noone has any idea. So how can people plan, when the park is being so secret?

 

[Hulabaloo]

I was at Universal Studios California in Feb of this year and they had a walk through mummy display, people hiding, grabbing you etc. like a haunted house, are they turning this into a ride?

 

[the Dark Marauder]

The haunted house is just that, and will only be in CA. They're supposedly making one in CA as well as the one they're making here, and it's being marketed as a "psychological thrill ride". From what I heard, the Mummy is replacing ET in USH.