In Tampa here and we are getting slammed - I never thought I could be so quick with the 'mute' button.
Interesting article in our paper today about what cities were getting the most ads. A few blurbs follow:
Political Ads Rub Viewers Wrong Way
The Tampa Tribune 10/15/04
By WALT BELCHER
In the Tampa-St. Petersburg TV market, where political commercials have aired more than 3,700 times in the past three weeks...
Few people were surprised that a study of political advertising, released Wednesday, found that Tampa ranks fourth in the nation in the number of commercials aired...
The University of Wisconsin Advertising Project analyzed political television advertising in all 210 media markets across the nation, targeting the number of commercials that ran from Sept. 24 through Oct. 7.
''One of the most significant things we found was that only 27 percent of the voters in the country are seeing 87 percent of the presidential ads,'' Rivlin said. ''If you live in Florida, you've seen everything a lot, but in places like California and New York, they're not being saturated.''
Markets in 10 states - Colorado, Florida, Iowa, Michigan, Minnesota, New Mexico, Nevada, Ohio, Pennsylvania, and Wisconsin - are getting most of the ads, according to the study.
TOP 10 CITIES
1. Miami (FL)
2. Albuquerque (NM)
3. Reno (NV)
4. Tampa (FL)
5. Green Bay (WI)
6. Cleveland (OH)
7. Toledo (OH)
8. Columbus (OH)
9. Grand Rapids (MI)
10. Harrisburg (PA)
Thank goodness we only have to endure this for a few more weeks! Until then, READY - AIM - MUTE!