I do them every few months for an organization I belong to....
1. Advertise...contact the local paper to get it in the community links or fundraising section...most papers have them. Send emails to everyone you know who scraps. See if your school district will let you post info in the faculty lounges. Loads of teachers scrapbook.
2. Plenty of table space...get an end bolt of newsprint from the newspaper to cover the tables with and tape bags to each space.
3. Good door prizes...hoard your Michaels, Joanns, Hobby Lobby coupons and get a few good prizes. Examples...foam stamp sets, 8x8 albums, page kits etc.
4. Do a decent lunch or brunch...make a few casseroles, a salad,etc. Most women are never cooked for and a nice lunch is a treat. Be sure to ask when they sign up about food allergies. Have coolers of soda and water
5. Don't do it in conjunction with a vendor. Creative Memories, Close to My Heart, Stamping Up are great, but if people feel like they have to buy stuff or that the crop is only for people who use those products, they won't attend.
6. If you plan on doing more than one crop, offer a discount if they sign up for the next one at the first one. Offer a discount if they bring friends
7. If you have Sizzix machines, punches, etc...bring them for general use. People will come to use the equipment.
Hope this helps!
We make several thousand dollars each year doing crops. We run them every few months. Friday night and alll day Saturday.
June