This "scam" works a whole lot better for a family of four Disney adults than a measly 5% or 10% room discount! Believe me....I'm a number crunching, bargain hunting, coupon clipping, penny pinching, dollar saving mom and I've done my homework...and then some!
It may be a "scam" for a couple staying at a deluxe resort who get a great room discount. But for us families struggling to give our kids a trip to Disney, staying at Values (or now Moderates), and wanting to do some of the special dinners, it's a HUGE savings!
I don't think
free dining is scam either. The only time any kind of room discount is better than free dining is if it is only 2 ppl and you are staying in a deluxe room that is more than $300 a night and you get a 35% off room discount. Or if you are a person who hates the dining plan and couldn't care less how much it saves you. You don't want it and you will use a room discount every time.
Some ppl think it is a crime to pay rack rate for a room no matter how much free dining would save you. They would rather take $40 a day off their room and spend $200 a day paying for their food out of pocket. You will never convince those ppl that free dining is a better deal.
September is a slower month because it is heavy hurricane season with a lot of rain, high heat and humidity. So they need to lure ppl in during that month.
As an AP holder I go to WDW several times a year. Sept and usually Dec are among those times (so times free dining is usually offered). I am not a fan of free dining. We prefer TS restaurants to CS and eat at very few CS restaurants anyway. The free CS
DDP offered at the Values would never work for us and even on the DDP we would be paying OOP for more TS meals and then would have CS meals left over. We prefer a nice TS lunch, then go offsite for a nice, quiet dinner. Sometimes all we want are appetizers, so the DDP doesn't work. Frequently my Sept trips were solo and I'd be staying at a mod. For those trips an AP discount was always alot better than free dining. Some of those trips, my husband went with me. Even then though, the 35% off AP room discount (that they offered back then for moderate resorts) beat free dining for us. Now we choose to stay offsite at Wyndham Bonnet Creek. A nice one bedroom villa is cheaper than we could get even a tiny value resort room at WDW. We get a fully equipped kitchen, living room, two TVs, seperate bedroom with a king size bed, washer/dryer, a jacuzzi tub, walk in shower, dining table and chairs, etc at a Deluxe resort with nicer pools, hot tubs, two lazy rivers, and a free mini golf course, cheaper than even a discounted Value room through Disney. My trip this Sept is a solo trip. I ran the numbers using rack rate with free dining and the using the AP discount. My one bedroom villa at Bonnet Creek is still $900.00 cheaper than a Value room with free dining. I can buy all the food I want for that $900.00 price difference and stay in a much nicer resort with alot more space, while I'm doing it. I don't really need that much space, but at the same time can't see paying alot more to stay in a tiny room at a value resort. I would rent a car anyway, but with my AP, parking is still free and Bonnet Creek is inside the Disney gates, so closer to some of the parks than the onsite hotels. For my Sept trip I am paying $74.30 per night and for our Dec trip we are paying $60.00 per night for a one bedroom villa. No way free dining can touch any of those deals. With the money I am saving, I'll just buy Disney gift cards and my meals will still be prepaid. I can eat better than I would on the DDP for alot cheaper and eat exactly what I want, whether that be two appetizers, an appetizer, entree, dessert, or just an entree in one restaurant then grab dessert somewhere later. I don't have a single ADR booked for either my Sept or Dec trip, and have no intention of doing so. With the DDP you feel like you have to book ADRs and keep them. I love flying by the seat of my pants. When we were there in May the only ADR I had was BoG, yet we walked into Biergarten, Via Napoli, Yak & Yeti, Momma Melrose, House of Blues, and Olivias with less than a five minute wait. No way would I take a chance of doing that if I was on the DDP and stood a chance of losing credits I had prepaid for. Plus there are quite a few nice restaurants right outside WDW that have better food, for alot cheaper prices.
We hate free dining. I remember when most of the rides were walk ons in Sept and restaurants had better and more distinctive menus. Now more and more people are coming in Sept due to free dining. The parks and restaurants are more crowded and the food no where near as good. Now if we were a family of four or five, didn't have annual passes, so needed park tickets, actually liked more CS restaurants, and were willing to squeeze into a tiny Value room, free dining would be a decent deal.