We got our "first timers" pin as soon as we checked into our resort. I was so proud to finally be there after 41 years, that I wore them every day of our trip! I'm such a dork. Special attention? I don't know. We did win fastpasses twice during our visit, but the dream squad was waiting for the riders as our cars came around to the unloading area, so there's no way they could have "picked" us because were were first-timers.
But, I do think they helped in getting our 3rd dream -- we were waiting in line at AK for rope drop. A CM noticed our buttons and asked if it was our first time there. He asked if we were planning to take the safari ride first. Yes, we were. He asked if we'd like to hold the rope, walk behind Minnie, Goofy and Pluto to the safari and take the very first safari ride of the day. It was absolutely magical! Honestly, I don't think we would have been picked without the buttons. I think we would have just blended in with the other hundreds of people waiting there for 9 am. We also met a lot of other "first-timers" by wearing the buttons -- kinda like you share a common bond, you know?