Apologies for posting entire article, as WSJ has paywall.
https://www.wsj.com/business/media/...se-in-final-lap-of-hulu-negotiations-eedcfc92
Disney and Comcast Hit Impasse in Final Lap of Hulu Negotiations
Companies are discussing a Disney buyout of Comcast’s stake in streaming service; with a big valuation gap, the prospect of a court battle looms
By
Amol Sharma,
Lauren Thomas and
Jessica Toonkel
May 31, 2024 - 12:40 pm EDT
Disney and Comcast’s NBCUniversal have clashed in their negotiations to resolve ownership of Hulu, with a significant disagreement over how to value the streaming service raising the prospect of a court battle, according to people familiar with the situation.
The entertainment companies are in the late stages of a complex process to determine how much Disney, which owns two-thirds of Hulu, should pay to acquire the remaining one-third stake held by Comcast.
Each side hired banks to appraise Hulu’s total value. Comcast side’s pegged it at north of $40 billion, and Disney’s estimate was around $27.5 billion, the floor price the two sides had set under a pact they struck several years ago.
Those figures have now been presented to an independent appraiser, RBC Capital, whose mandate is to referee a deal, the people said.
Disney and Comcast have a significant disagreement over how that valuation process should move forward, which has thrown the talks off course, the people familiar with the situation said.
Hulu, with over 50 million subscribers, is known for broadcast content like ABC’s “Abbott Elementary” and Fox’s “The Masked Singer,” series such as “Only Murders in the Building” and “The Bear” and a deep library of TV and movie classics.
It is central to Disney’s plans as the company tries to expand its direct-to-consumer streaming business and turn a profit on it. Disney recently added Hulu as a tile within its Disney+ app and it offers the services together in bundled packages meant to help limit customer defections.
Chief Executive Bob Iger said the company is on track to achieve streaming profitability in the final quarter of the fiscal year that ends in September, after posting a narrow loss in that unit for the March quarter.
Comcast’s NBCUniversal, meanwhile, is focused on its own streaming service, Peacock, which had 34 million subscribers as of the March quarter. It is anchored by sports, including the NFL, Big Ten college sports and English Premier League Soccer. Peacock posted solid growth in the quarter but lost $639 million.
NBCUniversal is closing in on a major pact with the NBA for rights to league content beginning after the 2024-2025 season, people close to the talks said. (Current NBA partner TNT, owned by Warner Bros. Discovery, is weighing whether to match offers from rivals.)
Disney gained control of Hulu in 2019 when it acquired entertainment assets from Fox, including its Hulu stake. That year Disney struck a deal with Comcast laying out how, starting in 2024, either side could trigger the sale of Comcast’s stake to Disney.
First the two sides must agree on valuation. Under the terms of the pact, the third party appraiser, in this case RBC, will come up with its own independent valuation estimate. Disney’s ultimate payment will be determined by averaging that figure with whichever company’s estimate is closest.
Disney already has made an $8.61 billion payment to Comcast. The companies are in a process to determine how much more, if any, it owes.
Write to Amol Sharma at
Amol.Sharma@wsj.com, Lauren Thomas at
lauren.thomas@wsj.com and Jessica Toonkel at
jessica.toonkel@wsj.com