Find out the deadline dates for scholarships and grant financial aid for the colleges may attend and do NOT miss those deadlines. Many of the scholarship deadlines would be in fall of high school senior year. Most schools don't have enough $ to give scholarships past deadline date.
Fill out the FAFSA (Free Application for Federal Student Aid) at
www.fafsa.gov as soon after January 1st as you can as many school's have a priority deadline. Even if you have to submit the FAFSA with estimated tax data and then go back and make a correction. You don't want to miss the college's FAFSA priority deadline date.
The FAFSA will use 2013 tax data and the Adjusted Gross Income is a large factor. 2013 would not be the year to cash in all your pension, etc and increase your AGI.
All students who file a FAFSA can get federal loans. $5,500 freshman year, $6,500 sophomore year & $7,500 junior/senior year. The amounts do not keep up with costs of college, but that is what they can have.
Other loans - Parent PLUS Loan - fixed interest rate of 7.9%. 4.204% loan fee taken out. Credit based. If credit is denied, student can have additional $4000/year student loan. That is the only exception to the $5,500 limit.
Private loans - loan in student name, but student probably needs a credit worth co-signer. Fixed or variable interest rates. Some have fees.
Scholarships - you must search during senior year, including local community (think lion's club, garden club, etc). If you ask the summer before college you are probably too late and it is time to start looking for the sophomore year.
Good luck!