We just got back from our anniversary trip and ate there for dinner one of the evenings. They knew it was our anniversary; and when we got to the table, it was sprinkled with pixie dust. We were seated next to the window, per our request. Our server was decent, no complaints. While we were eating, a gentleman came to the table and took our picture and gave us a print (complimentary) with a certificate. When they brought out our dessert, it had the chocolate "Happy Anniversary" on it.
They made it very special. We ate at Tutto Italia another night, and they did nothing. I guess it just depends on where you go.