You can buy discount tickets at the Giant supermarket in Hershey. Also, around here (NJ), there are coupons at dunkin donuts. We did the preview plan, getting in free the last 3 hours, and buying a ticket for the next day, and were able to use the discount coupon. Good luck getting a discount at the Lodge - we used to stay there until we needed 2 rooms, and now just stay at local hotels, and save hundreds.