Does anyone know the reason behind the 180 days? I just did my reservations and now I'm all excited and ready to get to Disney World and I still have to wait 6 months. Couldn't they lower it to 70, 80, 90 days in advance?
Why is it 180?
I guess you have to cap it somewhere, tho I could see a case for not putting a cap at all. Certainly the sooner Disney gets information about your upcoming trip -- the better. If I know I'll be there in December, and I already know on what day I'll be eating somewhere, why shouldn't I just be able to book it now? Who cares what I do? I dunno. Disney puts an artificial limit on just how early you can plan details of your trip, and this probly hinges on this being around the time that Disney commits to its park hours and refurb schedule..
This overall Disney operating schedule... They most likely know their refurb times, construction times and staffing somewhat precisely within a 6-mo window. This coincides with about when they release their park hours for upcoming months. It would not be good to allow ppl to book ressies 2 years in advance, then later find out CRT will be closed for refub, or the park hours will be different.
Should they make it less than 180 days? Well, no, there's really no business case for having people book things later... if they're willing to book sooner, that's in every way more profitable. Disney would simply be forfeiting information to prevent people from booking expenditures early. Why would they ever want to do that... you certainly want to accommodate any guest offering you money, as early as you can feasibly promise them the product they want.
Then there is the fact that bookings of rare restaurants cause the consumer to mentally get invested in their trip sooner, at the "when should we go to Disney" stage instead of the "we're going next month - oh shoot I guess we should get a restaurant" stage. You want ppl figuring out where they'll be well in advance, not last minute, or even 45 days out.
So I think the answer is... you cap the booking window at such at time that it is as far out as feasible, given the time frame Disney generally knows for it's hard planned closures and park hours being about 6 months, so 6 mo seems about right for the point at which they should let you book things. That's about when they know the product they have to sell, and people are willing to book at that point.