StuCrew
Earning My Ears
- Joined
- Jan 24, 2016
- Messages
- 38
As a marketing/communications professional in my daily life, I feel like it is truly brilliant how much high quality content the team is producing for the fans. It makes it so much more than just the boards, a travel agent, and a podcast. They are extending the Disney brand and making it part of the day-to-day, from Dis Pop and the Daily Fix to the regular WDW/Disneyland/Universal podcasts, to Connecting with Walt. I am sure it is part of a strategic business business model, because I couldn't imagine deciding to use another Disney travel company at this point. But this direction shows that the heart of the company is in the community, history, and whimsy of Disney. Bravo!