ehrawn
Mouseketeer
- Joined
- Mar 23, 2014
The likelihood of MyMagic+ as we know it being replicated on the West Coast appears to be small.
Quote: Like [Bob] Iger, [Tom] Staggs heralds how MyMagic+ will eventually spread to the other Disney theme parks. But when I press him on exactly what this means, Staggs says the company will roll out "variations on MyMagic+." He explains that this "doesn’t mean the MagicBand will be used in every [park]." MagicBand probably won’t come to Disneyland in Anaheim, California, because restructuring costs would be too high. Shanghai is expected to have such a high proportion of guests with smartphones, he says, that there wouldn’t be any need to export the MagicBand. A MyMagic+ app could essentially replace it.
http://www.fastcompany.com/3044283/the-messy-business-of-reinventing-happiness#!
Quote: Like [Bob] Iger, [Tom] Staggs heralds how MyMagic+ will eventually spread to the other Disney theme parks. But when I press him on exactly what this means, Staggs says the company will roll out "variations on MyMagic+." He explains that this "doesn’t mean the MagicBand will be used in every [park]." MagicBand probably won’t come to Disneyland in Anaheim, California, because restructuring costs would be too high. Shanghai is expected to have such a high proportion of guests with smartphones, he says, that there wouldn’t be any need to export the MagicBand. A MyMagic+ app could essentially replace it.
http://www.fastcompany.com/3044283/the-messy-business-of-reinventing-happiness#!