Saw a book at DTD back in October, can't remember the name and want to buy. HELP!

Discussion in 'Disney Movies, Books, TV and Music' started by Asc341, Jan 3, 2013.

  1. Asc341

    Asc341 Mouseketeer

    Jan 3, 2013
    Hello everyone,

    Last October I was browsing the shops in DTD and came across a book that looked interesting - it outlined some of the methods, tips and tricks Disney has used as part of their business plan. For instance, I remember reading how color (blue and purple was it?) was an important factor when it came to decorating certain parts of the park, from a sales standpoint.

    I should have picked it up then, but I didn't want to carry it around and, of course, I figured I could buy it on Amazon. Does anyone know what book I'm talking about? I'd love to buy it!


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