Petition about Marvel Super Hero Island

Discussion in 'Disney Rumors and News' started by Mr X, May 19, 2013.

  1. Mr X

    Mr X Earning My Ears

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    Since Disney acquires Marvel in 2009.

    Disney Parks should bring all Marvel Superheroes to the Park.

    The Only Problem is: Marvel Super Hero Island at Universal's Islands of Adventure.

    With this area at Universal, There will be no Marvel Superheroes at Walt Disney World. This will upset Disney fans at Florida.

    But with major refurbishment of The Amazing Adventures of Spider-Man opened, this upsets more to the Disney fans at Florida.

    It's okay that Monorail is decorated with Marvel Movies such as Avengers and Iron Man 3, but don't pass through Epcot.

    I Started the petition to Talk to Universal Orlando Resort to get rid of Marvel Super Hero Island. sign here:

    http://www.change.org/es-LA/peticiones/universal-orlando-resort-get-rid-of-marvel-super-hero-island
     
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  3. Metro West

    Metro West <font color=red>Proud Redhead<br><font color=blue> Moderator

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    The contract between Marvel and Universal predates Disney purchasing Marvel and since the contract in perpetuity, there is little or no chance Universal gives up Marvel. Good luck with your petition.
     
  4. doconeill

    doconeill Fastpass Jedi Master DIS Lifetime Sponsor

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    Sorry, but even if you get any traction with the petition, Universal won't give it a second thought. Right now those characters are probably a (distant) second to Harry Potter in terms of draw for the park. It would be expensive to retheme an area that doesn't really need it. And the terms of the contract were set long before the big explosion of popularity, so likely the licensing fee is cheap. To give it up to give the advantage to their primary competitor wouldn't make any business sense.

    I also doubt that a great many "Disney fans at Florida" care all that much.
     
  5. Lewisc

    Lewisc <a href="http://www.wdwinfo.com/dis-sponsor/index.

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    Your petition is backwards. You should be petitioning Disney to buy out Universal rights. At a minimum Disney would have to pay the cost to re-theme the area. Probably also whatever additional costs would be incurred in licensing other characters. Probably also money to cover reduction in business.

    You think Universal should release their rights and incur expenses without any compensation?:rotfl:

    edited to add: Disney could have made their acquisition of Marvel contingent on Marvel buying out Universal first. I suspect character theme park rights wasn't really an issue.

    Disney might even like having a competitor promoting Disney movies.
     
  6. Mr X

    Mr X Earning My Ears

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    YEEEEEEEEEEEEEEEEEEEEEEEEEESSS!!! :rotfl:

    You are ruining everything! :rotfl::happytv:
     
  7. pilferk

    pilferk <font color=red>Jambo Wildbunch Gang<br><font colo

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    Universal would probably want something close to a billion dollars to cancel the contract.

    And then Disney would have to further invest in actually building new attractions at WDW.

    OR they can just collect checks on a regular basis from Universal.

    Petitions aren't going to work. You're going to need to somehow come into a majority of the stock either at Disney (because very few stockholders, looking at the above scenarios, is going to choose the one that costs more than a billiion dollars for very little relative return) or at the Universal Theme Parks and Resorts parent company (so you can force them to take a much lower figure in terms of buyout).

    Because, otherwise, chances are slim and none that this happens.
     
  8. twebber55

    twebber55 DIS Veteran

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    agree about a billion to do it and i dont see disney spending a billion just to get marvel at WDW when they can invest in marvel at the other 7 parks across the world
     
  9. lockedoutlogic

    lockedoutlogic DIS Veteran

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    there is no point to doing anything to acquire marvel rights...exactly 0 upside.

    As it stands now...the competition is operating monuments to disney product across town and footing the bill. And disney gets royalties for nothing.

    And what if they did go after or receive the rights back? Then they could throw hundreds of millions of dollars into building new things based off them...perhaps inferior things?
    For what? To sell more action figures in marginal qualities when they already sell them in two different places?

    People really need to switch the brain on with this one.
     
  10. Reddog1134

    Reddog1134 DIS Veteran

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    I don't think the popularity had a lot to do with it. They have always been popular. Although the recent movies have given them A LOT more exposure. The licensing fee was cheap because Marvel was trying to emerge from bankruptcy and was grabbing any cash they could.
     
  11. doconeill

    doconeill Fastpass Jedi Master DIS Lifetime Sponsor

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    True, but I meant "cheap" in relation to what it would likely have cost now. The movie exposure has greatly increased the popularity and value of the properties. USF is probably quite, quite happy that they have all the major properties locked up already for what is likely pennies on the dollar.

    I believe Marvel Super Hero Island actually predates all the recent generation of live action movies - I believe the first was "X-Men" in 2000.
     
  12. Reddog1134

    Reddog1134 DIS Veteran

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    Blade was first in 1998, but X-Men was the earliest film that is actually relevant.
     
  13. doconeill

    doconeill Fastpass Jedi Master DIS Lifetime Sponsor

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    Ah yes, I forgot Blade was a Marvel property, but as you said it isn't relevant to the contract.

    Then again, it means it is free for Disney to use :)
     
  14. wiigirl

    wiigirl DIS Veteran

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    :goodvibes
     
  15. dairylives

    dairylives Mouseketeer

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    Well that was necessary.:rolleyes2
     
  16. DanBoris

    DanBoris DIS Veteran

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    Definitly agree with this. Given the 1 billion number, which I think is very possible, I don't see why any Disney fan would want this to happen since that would be 1 billion less that they get to send on actually building an attraction. Even if they took a quarter of that and invested it in an attraction based on another IP, we could get a great E-ticket ride out of it.
     
  17. skier_pete

    skier_pete None

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    Quick point:

    Universal having the rights to Marvel means Disney gets a portion of the revenue generated by Universal Florida/IOA. That means when Universal adds new attractions such as Harry Potter to boost their revenue, they also boost Disney's revenue directly. So Disney makes money without having to lift a finger.

    I think you lose that argument with BOTH Disney and Universal.

    A much wiser petition would be for Disney to add Marvel to DisneyLAND. Not that it would do any good either, but at least you might have a shot at somebody listening to it.

    SkierPete
     
  18. rag10576

    rag10576 Earning My Ears

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    I am a Disney fan and would really like Disney get back the rights for Marvel attractions. In all honesty it may happen 20 years from now . But it will happen. Eventually there will be a new investment for Uni to build and once the land that they have in USF is gone then it will make sense to bargin with Disney.
     
  19. jrtoastyman

    jrtoastyman Purveyor of Fine Latex Products

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    I think we'd all love to see those characters in the parks, but respectfully, I agree with those that suggest that this is the wrong way to go about it. Universal has absolutely no incentive to cater to Disney fans at all -- if anything, lots of signatures from Disney fans saying they would like to see the Marvel characters at Disney parks just gives Universal more leverage to dig in their heels and refuse to release them or command a higher price to do so.

    Think of it this way -- while there are plenty of people that prefer the Universal parks, the numbers would reflect that most people come to Orlando for WDW and spend a day or two at Universal rather than the other way around. With that being the case, why would Universal want to surrender one of the things that gives Disney-goers a reason to go to Universal? Give them a long list of people that they might interpret as Disney fans that like their characters, and they become even less eager to relinquish those characters.
     
  20. DCTooTall

    DCTooTall <MARQUEE BEHAVIOR=ALTERNATE><img src=http://www.em

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    And if you can't afford a majority of Disney Stock.... I doubt you'd be able to get a majority of Comcast Stock either.


    Here's another take on why it would be a lose/lose/lose situation for Disney to get the Marvel rights.

    1. They'd AT A MINIMUM need to pay Universal to completely retheme the existing Marvel Island into something else. [Universal holds all the cards here, so if anything is going to happen and it's intiated by Disney, You can Bet Universal is going to get SOMETHING for the deal.]

    2. Disney would then pretty much be forced to invest and build something in Florida with the rights they just paid Universal to regain. [Otherwise you end up with doubley pissed investors who just saw you pay to get something back that was making them money.... and then putting it on a shelf to waste away]

    3. No matter WHAT Disney ends up building in Florida with the Marvel rights, They'll forever be forced to deal with people doing a direct comparison between what Universal has had in their parks with the property since 1999 and what Disney just built and opened over 15yrs later [padding a bit since it'd obviously be a couple years before disney could get something opened even if they started ground breaking tomorrow]. As it is, There are theme park fans who are still waiting for ANYTHING as advanced as the Spiderman attraction to emerge from the house of the mouse.



    So despite any wishful thinking, There's just too much going against Disney to bother trying to chase after those theme park rights. The investments they'd have to make would make it too difficult to get a return on that investment in any sort of realistic timeframe. Especially if you factor in the lost income from the existing deal.



    (And as it is, There is NOTHING keeping disney from doing something in their other parks today.... in fact, I'm pretty sure I recall Iger mentioning a little while ago about bringing the Avengers to California...)
     
  21. Lewisc

    Lewisc <a href="http://www.wdwinfo.com/dis-sponsor/index.

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    It might be interesting if Disney does a great job with Marvel in California. Fans will be clamoring to clone the Marvel attractions in WDW. Consequently Universal is likely to hold out for even more $$$.
     

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