It seems the backlash has already begun with so many repeat Disney-goers cutting back trips, or not going at all. Why would any company anywhere ever be okay with this? Also, what about word-of-mouth with regard to the potential new visitors? Whenever I've described to other people what a trip to WDW now involves, their reactions have all been the same. They're first in disbelief, like I'm joking; then they're absolutely floored when they realize it's for real. Just the idea of pre-scheduling anything (meals, rides, parades, fireworks, etc) is a huge turn-off for many, many people. What sounds like a fun vacation initially suddenly turns into this overwhelming, over-planned, over-scheduled behemoth that doesn't sound fun at all.