I'll just add my two cents about on property versus off property. I don't understand why FP is offered to everyone. Personally I feel another thing that would help is if you limited who could get FP. Annual pass holders, DVC's, and staying on Disney World qualifying hotels should be the only one to get FP in my opinion. That cuts down on who can get it so now not every guest in every park has access to it. Throw a charge on top of that and that will free up all this log jam. Then limit one FP at a time. Problem solved. Of course you just peeved everyone that doesn't stay on property or a DVC and who isn't a annual pass holder but they are also in most cases paying less overall for their vacation. Just some food for thought....
A lot of these posts seem to assume that off property guests are NOT ever going to receive pre-booking abilities of FP+. They are. In fact, reports here show that they are already testing the feature.
FP+ is NOT a perk for onsite guests. That is not the intention of it. According to Disney shareholder reports, the point of FP+ is to get as many people as possible to pre-book their rides so that they have plans to go to Disney World and their tickets before they ever get to Orlando. People staying onsite already are pretty invested in Disney. It's really the offsite guests or the DVC members who are not visiting the parks but just using their resort and then doing other attractions in Orlando that Disney wants committed to coming to the theme parks.
They are testing with onsite guests first because they are basically a captive audience
and Disney knows if they have reservations and tickets to the theme parks. Disney is now in phase 2 of testing -- getting offsite Disney visitors a chance to book FP+ for the rest of their vacation.
With Magicbands, Disney can track every move in the huge resort complex - from the time you enter to the time you leave and all your habits. The point of this is to eventually see how they can influence behavior to get you to stay on property longer if you leave a bunch, or to get you to spend money, or to influence crowd flow so that people have a great experience and want to come back for another trip to Disney.
When Disney first introduced the Magicbands about a year ago, the shareholder reports said that the hope was to attract the new generation of tech savvy consumers. It's the 20 somethings now that are going to have kids in the next 10-20 years that Disney is trying to attract and prepare for, and they don't want to be viewed as an outdated theme park. Also, many families only visit Disney World once. The hope that Disney execs reported is that the extra "magic" afforded by the magicband system (reserving lunches while in line and then just having your food brought to you when you go to the restaurant/ interactive queues) would turn those one-time visitors into repeat visitors.
Of course, a part of their current base of loyal customers is not happy with the FP+ feature. Apparently, from the phone calls, it seems that Disney is realizing that this portion of the Magicband system is not working for their existing customer base who are used to riding multiple headliners with Fastpasses and not wasting a lot of time in lines.
I think it's a difficult balance. During the regular/off peak times, only a few attractions see long waits. People who travel then are used to just picking up Fastpasses for those rides and doing other things with short waits. Sometimes they even get multiple rides on the headliners with Fastpasses, and they are very happy. However, during peak times like holidays, summer, and especially Christmas and Easter, the lines are long. I actually used to think that it was normal to wait in 2 hour lines for a major attraction because as a child, we would go over Christmas. You can imagine the outrage of guests who go during the holidays if Disney allowed 6 Fastpasses during slow periods and only 2 during Christmas when everything, including food, is more expensive. It just wouldn't fly. So instead, Disney has taken a blanket approach of 3 Fastpasses for all, that way they appear more fair.
Probably the best thing they could do is offer Fastpass perks for booking during slower periods. Like Free Dining (which a lot of people would be very sad to lose), they could use Fastpass perks as incentive for booking on property. So during September, if you book a room on property, you get an extra 3 untiered Fastpasses. During average attendance, they could give an extra 1 or 2, depending on expected crowds.
However, I think right now they are just trying to fix the bugs with the basic system and get off site guests online with pre-booking privileges, so any tweaks like these probably won't come for a while. Also, they might try to use them in place of other promotions like Free Dining. Disney really wants to get rid of it because it is so expensive, but for months like September, I don't know if even the promise of 3 Fastpasses would be enough to bring people onsite. Maybe for Food and Wine Festival, though...