Lowest common denominator antics and lowering the bar are nothing now. And unfortunately, those that aren't otherwise good enough can always turn to them to get a response. And those that are good enough can cut corners and get an even bigger response doing it.
Just look at how many careers were made doing it.
Oprah who now looks completely tame today in fact in her time lowered the bar from Donahue who himself did it before her.
Countless so-called artists, musicians, and entertainers of many genres have done the same thing. It's just that with each lowering of the bar, the next one has to lower it even more to get noticed the ones that did it some years before now seem tame in comparison.