I have seriously dry skin, which is only getting worse as I get older (about to be 50). I have tried many drugstore options and some cosmetic counter options, all with poor to mediocre results. So far, I have avoided paying more than about $20 and am wondering if I need to try something that costs more. At this point, I would happily pay more for something that will work (but of course would like to avoid paying more for the same bad results). So, can anyone recommend a moisturizer that is worth the cost?