Just completed interesting esurvey

[tammyroo]

I just finished a rather lengthy esurvey about visiting Orlando. First part was mainly about my Disney habits...where I stay, why I went, tickets, how I purchased etc.
Then it got very interesting by asking me about my interest in WWOHP and my experience with the books, merchandise and movies. It asked how big I thought it was (mentioning that MK and IOA are about 80 football fields and how big did I think WWOHP was). It then went on to ask if I would be likely to visit and how likely would I visit if they DOUBLED the size of WWOHP.
One question asked me to pick 5 out of a list of 50 characters, movies, etc that I would like to see a land themed around in Universal like Tron, Star Trek, Bugs Bunny, Santa etc. I picked LOTR and Avatar as my top 2. The last 3 were throw aways for me. Twilight was in the list but I didn't choose it. I liked it but not enough for a land for heaven's sake.
It then asked if I would prefer DOUBLING the size of WWOHP or a new land themed for LOTR and then would I prefer DOUBLING WWOHP or get characters/attractions in the park from the previous list.
Veeery interesting.
We are going to WWOHP in Dec so I can't wait. It sounds like they are evaluating whether to build on that success or start a whole new project.

 

[ChrisFL]

Was the survey from Universal directly?

 

[Orlando313]

Was the survey from Universal directly?

It doesn't sound like it was from the way the poster explained it, but that would be interesting to know. But, even if it's not, Universal could always be doing some kind of focus group or something, that has been outsourced to a focus group company. Just a little thought there. It could even be Disney that is doing this. That might not be the right word I'm thinking of, but my company has done focus groups on the past so that's what's stuck in my head.

 

[tammyroo]

It was not directy from Universal but through an internet survey site called e-survey. I signed up and they send me a variety of surveys to fill out for credit towards rewards. This was the first theme park one.
I did a couple from Universal directly, not as long as this one, and those also asked about what new themed land I'd like to see in Universal/IOA.
At first I thought it was about Disney and travel habits to FL but the end was all about Universal. It asked similar questions from the Universal surveys like did I go to WDW only, did I consider US/IOA, etc.