It seems the normal amount is 2 times now.. once in the fall once in the spring.. well we are now doing winter photos next week.. with or with out Santa (its a winter backround). Even if your children dont get their pics taken with him (or at all) they can still talk to the big guy and give him their list. Packages aren't that expensive.. but really 3 times a year? When I was in school it was once a year! I guess when Anthony is in they'll have monthly pictures! 
