DisneyFanGuy
Disney Nut
- Joined
- Jun 4, 2000
I was looking at the Kong closing ceremonies over on Screamscape. That was a class act, how they announced it, and then put together a kind of fairwell party for the attraction. While I never really liked Kong, I thought they handled it well.
At Disneyland, they did the same thing last year when they closed the Country Bear Jamboree. They were clear about the closing, and "celebrated" it during the last few days. It wasn't as well done as the Kong thing, but still effective.
Mostly though, it seems like Disney has really blown this kind of thing. They seem to keep misshandling these major changes like the end of EE and the sudden closures of COP. Attractions just close with no advance warning for rehab, and then just never reopen.
With all of their experience in PR, why don't they handle this stuff better?
For example, if they had stated that booking declines had led to the elimination of EE, and that a smaller program was being put into effect (Character Caravan) to reduce costs, would the outcry of Disney fans have been any less?
At Disneyland, they did the same thing last year when they closed the Country Bear Jamboree. They were clear about the closing, and "celebrated" it during the last few days. It wasn't as well done as the Kong thing, but still effective.
Mostly though, it seems like Disney has really blown this kind of thing. They seem to keep misshandling these major changes like the end of EE and the sudden closures of COP. Attractions just close with no advance warning for rehab, and then just never reopen.
With all of their experience in PR, why don't they handle this stuff better?
For example, if they had stated that booking declines had led to the elimination of EE, and that a smaller program was being put into effect (Character Caravan) to reduce costs, would the outcry of Disney fans have been any less?