After about 6 or 7 yrs of only flying swa I was booked on a few US Air flights for work travel. I was surprised to see how downhill the entire process had gone. Boarding took much longer, boarding from the front to the back seemed silly. On (I think) every one of 4 flights, people sat in the wrong seats , then couldn't move so asked others to change, some agreed until we got in the air and then chaos followed. some delyaed takeoff trying to get family seated next to each other, it was CRAZY! the numbers don't go that high and it the alphabet people! how can you sit on the WRONG side of the plane???? And didn't they realize when we were told the flight were FULL, that they would be putting someone out of thier seat??? Of course what amazed me the most was the drunk lady who was physically and verbally abusive to her husband the entire time and then they insisted they wanted to sit next to each other when I finally sat down on the last flight the guy sitting across from me said I was his 3rd neighbor So people can trash the SWA approach all they want, but in my experience, the boarding has been MUCH fatser, we usually take off on time (or make up time) and land closer to if not earlier than the schedules time. so if you have reservations about flying SWA, reconsider..