We were in Wal-Mart to pick up a few things before leaving town for a long weekend (opening day, here we come!). We wanted to get Tangled for DD to watch in the car, but the location we were in did *not* have it on sale. We were going to put it back and just buy it at Target instead...Target is much further away than our nearest Wal-Mart and thus not as convenient, but we can swing by on our way to the highway. Anyway, I tell DH to wait so I can pull up the Target ad on my Droid phone to make sure it is on sale there. Sure enough, I get the ad pulled up to show the $24.99 price and I go to put the movie back on the rack...DH says, well why don't we just try to price match it since we are already here. The cashier had no problems with it...she just looked at the ad on my phone and gave me the sale price. I'm not sure why I never thought of doing that before! I've only had the phone since Christmas, but I use it all the time. DH says I'll never have to worry about carting around newspapers again!