|10-30-2013, 11:41 PM||#10|
DVC Owner SSR
Join Date: Feb 2002
1) A theme park visit structured around dashes from one FP machine to the next
2) The "take it our leave it" approach to dishing out FP return times
FP+ addresses both of those items. Ride times are secured weeks, days or minutes before arriving at the park--or after entering the park--and they are ride times of my own choosing. Now I can tour the park in a logical manner rather than dashing from land-to-land collecting FP tickets.
I'm not a watch/wristband guy so you won't see me sporting it as a fashion accessory. But the convenience is obvious. And the possibilities for integrating RFID tech seem limitless.
Go check out the theme parks board and witness the excitement that receiving a box of MagicBands is generating for people with WDW hotel reservations.
If Disney were to eliminate EMH, they would unquestionably lose SOME hotel business. And less hotel business means fewer people immersed in the "magic", dining exclusively at Disney venues, drinking Disney cocktails, shopping at Disney boutiques, renting Disney water mice, etc.
The pressure WDW has felt from Harry Potter / USF is debatable. But I think we can agree that pressure is greater whenever a guest is pushed off-site.
So the real question isn't whether or not EMH is profitable. It's what Disney stands to lose via hotel/dining/shopping/recreation revenue when guests decide to stay a couple miles up the road because there's less value in Disney's inflated hotel prices.
DVC owner at SSR, BWV and VGC
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