yes, star wars is still one of the most popular franchises around. Disney got it for a steal and whether or not they do good with it is yet to be seen. Disney is making money on their investment and I personally know people from ages 4-70 who still loved the movies, books, cartoons, video games, toys, etc and buy A LOT of it...
why has everyone turned into an expert theme park guru and all knowing? doesn't everyone think Disney is experienced enough in what they are doing and have a plan of knowing what is going to work, star wars, avatar, or NFL?
C'mon now