View Full Version : Disney Club Closing??

09-30-2002, 01:25 PM
I just read on the resorts board that the Disney Club is ending on 12/31/03. Has anyone heard any info on this or is there going to be a replacement to the club?

09-30-2002, 02:03 PM
I heard this on diznewsplus (yahoogroup). No details just that it is closing.

IMO, with all the cuts, what did we really get for $40??

09-30-2002, 02:12 PM
I'm not surprised. The new Visa card is supposed to have some sort of rewards, and that's supposed to unroll the beginning of 2003. I suspect we'll start hearing more about the CC soon.

I've had the Disney Club the last two years, with the Disney Magazine and the 10% discount at the Disney Store, I used it enough to make it worthwhile. And my very bad reason for renewing it last year, was it had the Mickey Self-Portrait picture on it, and that is my favorite picture. However, with the Disney Store changing it's focus and getting rid of adults, arts & collectibles I wasn't going to renew.

09-30-2002, 02:17 PM
Too bad :(. We always use it for the discount on our AP's. Everything else was gravy. Is there any other discount you can get on AP's?

09-30-2002, 03:02 PM
So the Visa Card has something to do with the demise of DC....

09-30-2002, 03:47 PM
I was somewhat disappointed when I heard this; however, with discounts no longer being offered on the 4 and 5 day hoppers, the discount at DTD was the only reason for me to keep the card. Most of the restaurant discounts I get with my DVC card. Hopefully, the new visa card will have some great perks.

09-30-2002, 04:21 PM
So what happens to people like me - we're booked for POFQ June 2003 using the Disney Club rate. My card expires April 2003. Can I still renew it for April-Dec 2003 so I can keep my lower rate? Or will my rate go back up? Grrr.....I hate it when Disney keeps changing the rules!

09-30-2002, 04:31 PM
I received notificaiton today in the mail that the DC will close on 12/31/03. Benefits will continue through the expiration date on teh Membershi Card or December 31, 2003, whichever comes first. DC Membership applications will be accepted until December 12, 2002.

09-30-2002, 04:36 PM

If you want to renew, you have to do it by December 12, 2002. You will be charged the full price, it will not be pro-rated, so essentially you will be paying for Jan-April twice.

Bob O
09-30-2002, 10:06 PM
Another disney cutback!!!!!!!!!!!!!!!!!!!!!!

10-01-2002, 07:42 AM
Originally posted by Banzai
So the Visa Card has something to do with the demise of DC....

So it would seem .....

http://www.orlandosentinel.com/business/tourism/orl-bizdisney01100102oct01,0,6111045.story?coll=orl%2D business%2Dheadlines

10-01-2002, 09:06 AM
Indeed it does:

The Disney Visa card will reward members with points that can be used towards Disney merchandise and vacations.

The full range of benefits are not yet known but allgedly will be better than the Disney Club ever offered (which is not saying much). However, you still have to spend money on the card to get any benefit. We will see what the Cost/Benefit analysis is on this card. Who knows if it will really be worth it...

10-01-2002, 09:20 AM
I guess that means we should buy new ap vouchers before our card expires! LOL Not too much of a problem since we're good until next August...and we'll need them for next October.

I just renewed too...geesh.

The only real good it did me was the discount on the AP's...the DTD discounts we get as AP holders and the rest we get with DVC. So, no discounts on tickets anymore? Or will that be a perk for Disney VISA holders? I'm just hoping for a low introductory rate...if I could earn Disney points on the balance I have now....WOW! Somehow I'm guessing the rate will be pretty bad though.

10-01-2002, 11:04 AM
Just heard that The Disney Club is shutting down.

Looks like it will be over by 12/03. They seem to think the new Bank One Disney Visa will be the replacement.

http://www.orlandosentinel.com/business/tourism/orl-bizdisney01100102oct01,0,6111045.story?coll=orl%2D business%2Dheadlines


10-01-2002, 11:13 AM
"We do feel like we're developing a program that is going to be much better than the Disney Club."

Forgive me a moment's skepticism, but isn't this what they said when they replaced the Magic Kingdom Club? I think Verrier (the author of the article) is correct in pointing out that we, the fans, are feeling that Disney is out to squeeze every last dime out of us.

They claim that they won't charge an annual fee on the credit card... Anyone want to bet that (assuming Ei$ner & co. stay in charge) they add a fee later if the program is successful?


10-01-2002, 12:18 PM
Actually I'm really sick over this one.

Remember all that talk about rewards for frequent customers? The one from the stock holders meeting with the Peter Pan example? It sounded like the point was to reward guests, not to force them into getting a credit card when a lot of people may not want to get one or get another one. I guess someone figured that the best way to market the new credit card was to eliminate the disney club so that people would have to get the credit card for rewards. We have amex, which we were glad to get because of white gloves tx., the wod discount, and the rewards program (points from purchases going to disney tickets, etc.). I don't mind the amex because you pay it off each month, but I have no interest in getting a revolving credit card! (I didn't intend a pun there). And what about the people who won't be able to get one even if they wanted to, because they don't have the credit rating - isn't it the case that cards with no annual fee require higher credit ratings? If so, aren't they shutting out some of those loyal customers?

"We have not forgotten these club members," Foster said. "We do feel like we're developing a program that is going to be much better than the Disney Club."

This is a bunch of crap. Requiring some one to get a visa card is not developing a program that will better serve club members! This is a way to get more profit out of people using the dang credit card! In two iterations we've gone from a free program to requiring people to buy and use a credit card to get discounts - what is next a pyramid scheme?

We bought into the disney club as soon as the canceled the old magic kingdom club that we were in for free. Look, we didn't really use the disney club card for room discounts (though I had my eye on the third night free at disneyland paris), and I know that if we manage to find something to buy at the disney store (not much of a chance anymore, I know) we can use the dvc card. I will miss the 1-800 number though, and the discount on AP's. I know that we can subscribe to the disney magazine without the club. We didn't need national car rental because we do better through state's contract ID, but I was interested in trying out some of the other Entertainment club discounts or whatever.

But what irks me is the pressure to get this freaking visa card - I see that as a pretty strong arm sort of tactic, when all the talk was about REWARDING loyal customers. What a load.

I wonder if the amex discounts and rewards will go away now as well. I hope somebody rethinks this junk.


10-01-2002, 12:44 PM
I hope they follow thru with rewards -- I remember when I first got the Disney Credit Card they sent a survey about what rewards we would like. They never implemented a reward program. Interesting to see they are going to a VISA Card.

10-01-2002, 12:59 PM
Chipster I think it will be interesting to see if the disney credit card continues - if they are pushying the new visa, why do they need the disney credit card? I wonder what will happen -


10-01-2002, 01:11 PM
Time for those emails, letters and phone calls. If they thought people were upset about early entry, let them know before you have to get yet another credit card and then pay for a rewards program like every other credit card rewards priogram out there.:smooth:

10-01-2002, 01:18 PM
Originally posted by d-r
if they are pushying the new visa, why do they need the disney credit card? I wonder what will happen -

My guess is if you already have a disney store credit card you will automatically get the new visa and the disney card will become obsolete. Many stores have a visa card now, instead of a store card. It makes CENTS, they get the interest on purchases not only at their store but at other stores as well.

10-01-2002, 01:37 PM
I wonder if the amex discounts and rewards will go away now as well.

Most likely yes. People have already mentioned that this deal with Visa makes Visa the official card of WDW and other's have mentioned that AMEX's sponsorship of "The American Adventure" will end 12/31/02 too.

Bob O
10-01-2002, 01:57 PM
Ditto's to Dr's great post!!!! Another way of reducing benefits to the guest and another way to try to take more moeny out of our wallets!!

10-01-2002, 02:41 PM
Rebates, yes, but discounts up front? That is pretty darn rare.
The reward will be for being a person who channels a very high dollar amount through the account, and I doubt it will really matter how much of that you spend with Disney.

We've been closely following the releases concerning the new VISA, as we do use reward cards. Even if they give the points on a 1-$1 basis, odds are that the required points for pass rewards are going to be quite high. For example, the Starwood Preferred Guest program requires 10,000 points for a free night at the S/D, or 5 nights for 40,000 pts. Even at rack rates, rooms there go for around $300/night, so you must spend close to $40K in order to get a $1500 value reward. (There are occasionally special offers where one can get several hundred bonus points for staying at a featured property, etc., but most people can't count on taking advantage of enough of those to cut more than about 5K off the needed expenditure.)

I'm guessing that it will require somewhere in the area of 10K points to earn a free park hopper pass. Even if cardholders earn higher point value for $ spent at Disney outlets, it will still probably take an expenditure of several thousand dollars to get a few hundred dollars' worth of tangible rewards. I contrast that with the DC, where, with a 10% room discount, one can essentially get one free night for every 10 nights purchased; thus getting, say, a $130 reward for spending $1340 dollars. I've never seen a point system come close to that kind of value for an initial expenditure that small. (Yes, I know, $1340 isn't chump change, but it's a darn sight less than $10K.)

At this point, we have been using the Starwood AMEX to get room rewards, and the DC or AAA for pass discounts. That way, the money we spend on passes contributes to getting a free or discounted room. If I have to give up playing the cards against one another, then I'm going to lose value.

10-01-2002, 04:45 PM
I just got off of the phone with them. The stated reason for the removal of the DC is that members were wanting too many benefits for the $29.95 Annual cost. They are getting rid of the club and even the lifetime members are loosing their benefits.
They will take memberships up through the first week in December, so if you renew 12/5/02 (ish) you can get service through the next year. They do it a year in advance of when you renew. They are not planning any replacement program.

OTR, I personally think it is another cost saving measure. I guess I need to write a letter... Here is the address:earseek:

Disney Club
Attn: Kitty Comer
PO Box 4489
Anaheim, CA 92803-4489

10-01-2002, 06:03 PM
The stated reason for the removal of the DC is that members were wanting too many benefits for the $29.95 Annual cost.

Ah, yes, after 40+ years of operating a free discount program (Magic Kingdom Club started in 1958), it's the guest's unreasonable expectations that ruined everything!

:rolleyes: :rolleyes: :rolleyes:

Bob O
10-01-2002, 10:14 PM
It was ruined by eisners inability to properly run the company that caused the demise of the program!!!

Luis Rodriguez
10-01-2002, 10:22 PM
Besides "forcing down our throats" a Visa card, Has anyone thought that *maybe* we just wanted to belong to a Disney Club?
Is there anyone at Disney's management that believes, even for a moment, that there are some loyal Disney Fans that still want to identify themselves with Walt's dream?

I, for example, am a Disney Club member because of the Magazine, the store's discounts and the FUN factor of having a membership card with big ears. I am afraid that the current CEO of WED has forgotten about that.

Also, for some of us International members (I reside in Venezuela), an US Visa card it is not practical.

10-02-2002, 05:15 AM
I will take the card if it is a no fee card. I would consider the 1.5%
bank fee per transaction that they get every time you use it to
be a very healthy revenue stream and pay it off every month like I do with my current credit cards. As for the discounts I went to The Disney Store to buy Park Hoppers for our trip in Jan. and the DC price was higher than the price they are offering for everyone else just for buying in advance.

Eeyore's Pal
10-02-2002, 10:14 AM
In reference to Sheryl's comment:

They seem to think the new Bank One Disney Visa will be the replacement.

The article doesn't mention that Bank One is the Visa partner. Did someone read that somewhere else?

10-02-2002, 11:38 AM
Bank one is indeed the partner,It's been in numerous articles that have been posted on this board.

10-02-2002, 12:11 PM
Got a Visa, happy with it

Use American Express Starwood and got gold status starwood membership. Gives me room upgrade when available. Got a 450 dollar room in Hawaii for 160. Plus 35% discount.

Think I'll pass on Disney visa card.

Bob O
10-02-2002, 02:02 PM
I have a charge card via a home equity loan at a low rate and it is tax deductable so little need for another charge card. Unless the perks are outstanding which is highly unlikely.

10-02-2002, 03:25 PM
The problem is this Disney Reward program is not a true reward program. It is just a way for Disney to get money from Visa.

True reward programs keep track of the client's consumer habits and reward them accordingly.

Airlines and hotel all have reward programs that give you miles or points for frequent guest stays. They know how often you fly with them and how much you are spending with them. If you spend more money with them you get greater rewards. Airlines/Hotels also offer you a cobranded visa card as a way to earn more miles/points. Still they hope you will fly and sleep with them.

Disney doesnot care if you sleep in Grand Floridian or stay off property. They don't care if you shop in their stores. If you always dine in the California Grill they are not keeping track of this and will not offer you a discount there in the future. They just want the fee from Visa.

Just my thoughts,

Larry Poppins

10-02-2002, 03:32 PM
Just what we need is another example of Disney telling us what we want! Isn't the credit card with rebates and awards a little passe? Gee, can't they think of something a little more original. It should have never gotten to this point to begin with. What happened to the 'don't fix it if is ain't broke'? (Magic Kingdom Card)

10-02-2002, 05:17 PM
I spoke the other day with Cheryl, Kitty Comer's assistant, and I think the people in her department are as upset as we are. I was told that there is nothing in place to replace the program YET. I think that they are aware of, but not permitted to comment on the new Visa program.

I also think that all of the bad stuff happening, i.e. the Disney stores losing their gallery items, the closing of the Magical Engagement department, the loss of the disney club are a direct result of pressure being put on Michael Eisner to cut costs. I feel that he just told his department heads to cut. These cuts do seem to be in places that do not make sense. I Don't think ME would cut these programs to some of his best guests out of arrogance! There must be some reason.

:confused: :confused: :confused: :confused: :confused:

10-02-2002, 06:52 PM
Personally, if they follow through on this and eliminate the DC, I'll NEVER get the Visa. I'll remember to use my AMEX exclusively and EI$NER can put his Visa where the sun don't shine!

10-02-2002, 07:54 PM
I am curious, how many were "excited" about the new Disney Visa Rewards card before they learned that the DC would close and the visa would "replace" it??

I know when it was first rumored/anounced that disney would be introducing a rewards visa MANY disney fans were excited about it. But it seems now that it means the end of the DC no one is nearly as excited about the Visa.

DC did what it was suppose to for me, save me money on my AP's, hopefully on my DL AP's and maybe another few $$ between now and the end of Sept. (when my card expires). I didn't plan on renewing anyway. I carry one CC. If the Disney Visa, if "free" as I have heard it would be, the rates are competetive, I will likely switch to the new Disney Visa.

10-02-2002, 10:38 PM
I think it would be different if guests REALLY thought they were going to get some good perks with the Disney VISA. I don't think anyone is expecting that.
And with Disney's track record of late, if they gave perks, how long would they be around for anyway? They givith a little, and take away a lot and quickly, with very little notice.
Disney execs seem to have a dart board or spinning wheel in their office to decide what is currently on and when it stops.
I think long term planning for them is 30 hours to 30 days. ;) :rolleyes:

10-02-2002, 11:29 PM
if you renew in december, do you get the disney store discount and the disney magazine through next year??

or do you just get the privilege of carrying the card for another year?

10-03-2002, 09:36 AM
From what I can understand you get a year from the end of the month that you renew reguardless of when your existing card expires.

10-03-2002, 11:06 AM
Hey, does anyone here know where I can find out more about the Visa?

Also, for those of you who are DVC, TDS online doesn't give the 10% for DVC like they do for DC (until next Dec)

Just an FYI:bounce:

Bob O
10-03-2002, 01:54 PM
I wasnt going to get a disney visa before and have no plans on doing so now!!!
I couldnt agree more with larry poppins, the last things on disney's mind is what is best for their so-called valued guests!!

10-06-2002, 12:10 AM
but is it clear that the club benefits -- including discounts on park tickets and at the disney store -- will be the same after they stop offering the card.

we are planning to go to disney world in february 2004. could i use my disney club discount through dec. 2003 and buy our hoppers in 2003 to use in 2004?

maybe i'm overthinking this ...

10-06-2002, 12:17 AM
I am not sure if I already left this address in this forum, but here is where to write to if you are upset about the DC going away...

OK, here is the one I was told to send my letters to. I think she is as upset as we are, but she promised me she would make sure the letters got to the right place!

Kitty Comer
Attn: Disney Club
P.O. Box 4489
Anaheim, CA 92803-4489