Disney chief says theme-park bookings are improving

[CR Resort Fan 4 Life]

http://thedailydisney.com/blog/2010/06/disney-chief-says-theme-park-bookings-are-improving/

[Donut23]

I'm shocked they admitted reservations are 10% BEHIND last year....they are offering 40% discounts!

[Tarheel girl 1975]

I'm not understanding their logic here. They say that the uptick in reservations supports their plan to cut back on discounts, but they've been throwing out different discounts every month and just announced free dining.

[skiingfast]

I think the number for reservations is prior to them offering the deals. If not they of course had deals last summer as well. It should be noted that deals this summer are not as large as last summer.